With the festival of light fast approaching, Asda is helping families to prepare for celebrations with great deals across the store. This year, Asda has introduced Diwali seasonal aisles to 61 stores, which is 11 more than 2022, making it the biggest Diwali yet at the supermarket. Customers can also expect to find fantastic offers on their favorite big-name brands such as Rubicon, Elephant Atta, Laila and KTC.   

From store cupboard essentials like 10kg Laila Basmati Rice at £13.50 and 18 x 330ml Rubicon cans only £6, to frozen favorites such as Taj Frozen Garlic at £1 and Shazans frozen Samosas at £4.10, Asda has everything you need to celebrate with friends and family. Asda is also offering 5L KTC Sunflower and Vegetable Oil at just £6.50, making it one of the lowest prices available on the market for customers.   

This year, customers can benefit from an Asda Rewards Cashpot incentive, with selected products providing 10% back into cashpots when purchased. KTC cans of chopped tomatoes, kidney beans, and chickpeas are included in this deal, costing just £0.50p with 10% back! 5KG of Salaam Rice at just £7.50 is also included in the offer, as well as x4 1L Rubicon Juices at £4.50.  

Asda is also introducing some brand-new lines, however, customers will have to be quick as when they are gone, they are gone! These new products can be found across multiple categories in store, including 6 new frozen party food lines and 13 snacking lines such as Arabian Delights Chocolate Dates at £3, Jaimin Dry Fruit, Methi Puri and Soft Chakli at £1.75 and even Bikano Almond bites £4.00 or 2 for £7.00. The supermarket is also introducing special celebratory candles for just £2 and incense sticks at £3.