Vatika Launches New Hair- Care Range at Christmas Gala Event
The launch event took place on Thursday 12th December with the evening opened with The Group Marketing Manager of Dabur International, Roshni Singh who took the stage with an opening speech and unveiling the new range for curly hair. The spotlight then shifted to the celebrity hair care expert who unravelled the mysteries of diverse hair types, enlightening the audience with personalised tips and tailored hair care routines.
The specialist dwelled on the profound link between inner well-being and hair vibrancy, stressing the impact of nutrition and mental serenity on hair health. She shed light on external factors like climate and product choices. An engaging Q&A session ensured that influencers were armed with insights for nourished hair and personalised hair care routines.
Along-with sparkling drinks and delicious food, karaoke and tantalising tarot card readings also took place, the event was buzzing with excitement. The true star of the evening was the Rudolph advent calendar adorned with Vatika’s hair care, which included hair oils, revitalising shampoos, luxurious conditioners, masks and temporary hair colours. Influencers were spoilt for choice, curating their personalised selection to take home.
The event was aired with the spirit of giving, and labelled as a ‘Tress’Mas Affair’ a cherished memory for all the people who participated in the celebration.
Zakir Mansoori, the Business Head at Dabur International UK, shared his thoughts about the event, stating, “The Tress’Mas Affair along with launching a new hair care range for curly hair epitomized all that Vatika truly represents, the essence of natural ingredients found in our hair care, along with the celebration of diverse hair types. The event was just the perfect Christmas gift wrapped up with warmth, love, and hair care galore. Here’s to many more splendid events that honour our ethos and bring us together for such delightful evenings.”
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